Email Marketing

Date/Time 29 June 2022 - 10:00 am - 12:00 pm

This is a FREE online course for voluntary sector groups who are interested in using email (Mailchimp) as a marketing tool.

Whether you’re looking to get started with email marketing, or looking to expand your existing networks and reach, this is the course for you. No prior knowledge required as the course will cover email marketing from beginning to end.

Why should you use email marketing?

There are 3.8 billion email users worldwide. Email is 40 times more effective than Facebook and Twitter combined when it comes to connecting with your audience.

In this course you will learn about:

Setting up a Mailchimp account and add or gain subscribers

• Working with templates, and building your own
• Adding different media types into your emails
• Testing campaigns (emails) before sending
• Sending campaigns to your subscribers
• Integrating your Mailchimp account with social media
• Evaluating your results

Please register and we’ll email you the zoom meeting link and password the day before the meeting (check your junk mail folder, if you don’t receive it email training@cabad.org.uk).

Trainer: Kirsty Gregory